Category: Digital Marketing

Google Analytics 4 is a powerful tool for tracking website traffic. In this blog post, we will show you how to use Google Analytics 4 in Drupal. We will also show you some of the benefits of using Google Analytics 4 in Drupal. Keep reading to learn more! What is Google An...

In recent years, the need to automate marketing tasks has become evermore essential. With so many customers expecting almost instant information and decisions, it is important that businesses have the right tools in place to meet those demands. Drupal can play a vital role...

Content strategy is one of the most important, yet least understood aspects of website and digital marketing. It's also one of the most effective ways to improve your site's visibility and organic search results. In this blog post, we'll outline 36 content strategy ideas ...

The online competition is intense these days; thereby, forcing every online contestant to enhance customer intimacy to stay ahead of the curve. Having said that, it is vital to say that web personalization is the key to your online success. According to a survey, 80% of th...

The new year 2021 seems promising with full of hope and vigor. In January, we started checking with our partners and clients to understand their thoughts, beliefs, strategies, and action plans for this year. According to a few of our esteemed clients, Digital marketing tr...

Website accessibility refers to building a website accessible for all. It is about giving all users access to the same information, regardless of their impairments. Over the years, web technology has evolved to great heights to support print, audio, and visual media. Accor...

Open Source CMS has evolved at a magnificent speed since its birth 20 years ago. Five years ago, when it was born, Drupal 8 was a challenging upgrade. Migration and bringing in the content were both tedious and time-consuming tasks. Surprisingly and thanks to the semantic...

An economic downturn can be hard on organizations. But it can also be an opportunity to explore new and cost effective growth strategies. Most organizations cut back on marketing spend to stabilize their revenue streams. Reducing marketing spend can however have an advers...

There’s no argument that Drupal is one of the most preferred open source content management systems in the world. And with the release of Drupal 8 on November 19th, 2015, its market demand has skyrocketed across various industries. This is mainly because of Drupal’s easy a...